by Shay Bellas | Feb 19, 2019 | Non Profit
5 Tips for Nonprofit Fundraising We all know that money is a sensitive subject. Nobody really likes to ask others for money, and nobody likes to be asked for money. For nonprofit organizations, however, asking for money is a crucial component of their business...
by Shay Bellas | Feb 19, 2019 | Marketing
How to Write a Great Headline I always had a gift for writing headlines. In fact, I got my first writing job because I kept yelling headline ideas over the cubicle partition that separated me from the Creative Department, until the staff begged their boss to hire...
by Shay Bellas | Feb 19, 2019 | Company Culture
Your Brand’s Most Important Asset Ask a CEO what their most important asset is and they’re apt to say “our people,” “our service” or “our products.” But as important as those things are, they can only contribute to the company’s success if they operate within...
by Shay Bellas | Feb 19, 2019 | Marketing
Improve Your Marketing with an Editorial Calendar An editorial calendar is your content managerStrong marketing campaigns that build a loyal following and increase sales require organization and planning. I am not a planner. And while I like and admire organization, I...
by Shay Bellas | Feb 19, 2019 | Marketing
Multiple Channels, One Brand Voice The Challenge of Content Management and Brand IdentityYour current and potential customers interact with your brand on a daily basis. They do this through advertisements, social media, blog posts, emails, videos, and website...
